Archive for February 6th, 2008

Origin Data - I know somebody who went there

February 6, 2008

http://www.origindata.com/services.html 

Lead Generation

Recently, we were asked by a potential customer, “Who are your competitors?” That’s a tough one. It’s not that we don’t have competitors, we do. It’s just that, we take a completely different approach than our competitors. We compete with networks, and we partner with them too. In many cases, this is a symbiotic relationship. When you partner with Origin Data, your data will still be generated through networks, and single sites. But, rather than one or two fulfillment parthers, the data sources will be diversified across many.

Partnering with Origin means empowering yourself with the same tools and skills that the networks have. You’ll have insight into which data sources are performing, and which are falling short. You’ll be able to set parameters that define which data you’ll accept and then communicate back to your data source in realtime. Why wait on your company DBA or data warehouse rep to tell you which leads you have collected over the course of your campaign are good? Our technology gives you a realtime view into the successes and failures of you campaign as it is happening. Our proprietary Gen3 system in conjuntion with our highly experience team will do all of this and then some.

Origin Data’s Media Services Group provides planning and buying services for interactive direct marketers. Our goal is to be your go-to lead generation company. Origin Data’s Lead Generation Team offers universal access to all interactive publishers while providing unmatched data collection, processing, reporting and e-dialog. Origin’s Lead Gen solution is soup-to-nuts — providing you with the same processing technology that stand-alone networks use. By partnering with Origin, the quality, ease and strength of your lead generation efforts will be unrivaled.

Was there an analog Business Architecture?

February 6, 2008

It’s obvious that a solid technological foundation is necessary to conduct business operations effectively, but how to achieve it is not so clear-cut. Your business is embodied in your technology, and your business can change only as fast as your technology can. The comprehensive capabilities provided by BPM suites (BPMS) give IT staff and business users a collaborative software environment for creating, supporting and underpinning an enterprise’s “Digital Business Architecture.” Forrester defines Digital Business Architecture as “an IT architecture centered on business metadata on which IT solutions act in a unified and consistent way to deliver rapid business change.”

http://www.nxtbook.com/nxtbooks/bpm/bpm0307/index.php?startpage=34

 

A neogeographic mashup pioneer shuts down

February 6, 2008

Not just Nike shoes in Vietnam

February 6, 2008

WEBINAR: Why a major US corporation moved its software testing from 4 other countries to Vietnam.

DATE: Wednesday, February 13th, 2008, 11:30 AM to 12:30 PM US Pacific Standard Time

SPEAKERS:

  • Vice President of Quality Assurance, LeapFrog Enterprises
  • Senior QA Manager, LeapFrog Enterprises
  • Joe Hughes, Vice President, LogiGear Corporation

Space is limited! Click here to register today!

Summary:

This webinar is a panel discussion and will cover how and why LeapFrog moved from all US based software testing to outsourcing with 4 different vendors and then moved all of its outsourced testing to Vietnam.

Specific topics will include:

  • How LeapFrog is able to perform over 80% of its software testing in Vietnam with LogiGear, and how LeapFrog balances QA responsibilities between internal staff, LogiGear, and another specialized linguistics testing provider.
  • How a successful outsourcing strategy has improved productivity, morale, and career prospects for LeapFrog’s internal QA staff.
  • How LeapFrog and LogiGear have successfully blended test automation and manual testing to drive shorter testing cycles and faster product introductions without introducing significant new costs or risks.

Click here to register today!

WHO SHOULD ATTEND:

  • Global sourcing and purchasing professionals looking for strategic advantages through new sourcing locations
  • Senior IT, development, and QA managers looking to transform and elevate their organizations through effective outsourcing strategies

LOGIGEAR:

LogiGear, a leader in the software testing field with unique access to the talent pool in Vietnam and rigorous QA staff training has provided LeapFrog and other major US corporations with a dedicated team of QA professionals, at much lower costs and with lower churn rates than other popular outsourcing destinations.

  • LogiGear’s combination of onshore project and account management and offshore testing provides its clients with the cost benefits of offshore software testing while still providing visibility into current status, flexibility to adapt to changing priorities, and immediate responsiveness.
  • LogiGear’s unparalleled expertise in test automation has enabled its clients to shorten testing cycles and introduce new products to market more quickly, as well as reducing testing costs.

Space is limited! Click here to register today!

What did Wachovia know and when did they know it?

February 6, 2008

Kosovo is coming

February 6, 2008